Social media-Can you sort fact from fiction? While there will always be a “me” in media – social media, social marketing, and social networking tools were designed to work best as a conduit for enabling information exchange, establishing a dialog, and creating a two-way conversation with your audience.  At the end of the day, social media is simply about creating and maintaining relationships. Social business cocktail party.

Some overall strategies for social media:

• SOCIAL MEDIA ISN’T ABOUT FOLLOWERS
• KNOW YOUR CUSTOMERS
• LESS IS MORE
• BUILD CREDIBILITY
• MONITORING CONSISTENTLY
• BE CONSISTENT IN YOUR TWEETS, BLOGS, VIDEOS, ETC…
• Here are some strategies to think about when getting started or when reevaluating if you are doing it right for twitter:

Building a Twitter community is more about expanding your network of people who are interested in the content being shared by you not who you/they follow. The content being shared is the most important thing

• Talk less, Listen More
• Value added content
• Repetition counts to get message to resonate
• Be innovative

 I have gotten this question many times, where do I get content. Here are some sources for content on blogs, twitter and facebook

• • DAILY OPERATIONS
  • DAILY ACTIVITES
  • TRENDS
  • FREE SOURCE TRACKING
    • GOOGLE ALERT
    • IGOOGLE
    • RSS FEEDS

Where do you find content for your social media? Do you find these tips valuable?

Connecting passionately

Marsha