Social media-Can you sort fact from fiction? While there will always be a “me” in media – social media, social marketing, and social networking tools were designed to work best as a conduit for enabling information exchange, establishing a dialog, and creating a two-way conversation with your audience. At the end of the day, social media is simply about creating and maintaining relationships. Social business cocktail party.
Some overall strategies for social media:
- SOCIAL MEDIA ISN’T ABOUT FOLLOWERS
- KNOW YOUR CUSTOMERS
- LESS IS MORE
- BUILD CREDIBILITY
- MONITORING CONSISTENTLY
- BE CONSISTENT IN YOUR TWEETS, BLOGS, VIDEOS, ETC…
- Here are some strategies to think about when getting started or when reevaluating if you are doing it right for twitter:
Building a Twitter community is more about expanding your network of people who are interested in the content being shared by you not who you/they follow. The content being shared is the most important thing
- Talk less, Listen More
- Value added content
- Repetition counts to get message to resonate
- Be innovative
I have gotten this question many times, where do I get content. Here are some sources for content on blogs, twitter and facebook
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- DAILY OPERATIONS
- DAILY ACTIVITES
- TRENDS
- FREE SOURCE TRACKING
- GOOGLE ALERT
- IGOOGLE
- RSS FEEDS
Where do you find content for your social media? Do you find these tips valuable?
Connecting passionately
Marsha
MARSHA DIAMOND 
