LOBBIES TAKE CENTER STAGE

For most people, an initial impression when entering a room will form the basis of their entire experience. When walking into a hotel, the lobby sets the tone. One out of every five guests (re: boutique and lodging surveys) say that their decision of coming back to the same hotel is influenced by the opportunity … Continue reading LOBBIES TAKE CENTER STAGE

Marsha Diamond: An Expert’s Take on Non-Commercial Foodservice and Tabletop’s Role in That Growing Segment

Reprint of my recent interview with TabletopJournal.  It's #ActiveFoodservice  info will  add value. Non-commercial foodservice continues to be a growing segment, with many schools, healthcare facilities and corporations re-thinking and expanding their offering for employees, patients, and students. So, we went  recently to industry expert Marsha Diamond to get her take on what is happening and, of … Continue reading Marsha Diamond: An Expert’s Take on Non-Commercial Foodservice and Tabletop’s Role in That Growing Segment

TRANSPARENCY

I was thinking about these terms transparency, clarity and credibility. Does your consumers even know you or all your products? What do people think today about  certain organizations, company products or services? Do you even know what your own colleagues and peers perceive about you or products or services?  the value? the credibility? How about … Continue reading TRANSPARENCY