Category: equipment

FUTURE OF FOODSERVICE

by Marsha Diamond, posted in customer, equipment, food, foodservice, trends

Almost a year and a half into the global health crisis, people have now adapted to several new norms, including remote working, online classes, contactless payments, curbside food pick up and drop off. As you move forward in planning menus, labor models, and operations be sure to include and give thought to include the following … Continue reading FUTURE OF FOODSERVICE

THREE RS OF MARKETING

by Marsha Diamond, posted in branding, business, customer, equipment, food, marketing, social media

Driving you crazy to build your brand! Here are some of my tips to use as a checklist to align yourself with driving your brand (organization, business or personal brand). But, before you can be successful on digital media platforms you need to: know your brand? What does your brand stand for? Who are your … Continue reading THREE RS OF MARKETING

TODAY’S CUSTOMERS

by Marsha Diamond, posted in business, colleges, customer, equipment, experience, food, foodservice, health care, hospitals, long term care, manufacturers, restaurants, retail, sales, tabletop

Does it ever pay to argue with a customer? I have been doing sales and sales training for 30 plus years and the answer is no. There is always a way to diffuse a situation, offer up a solution to solve an issue or come to an agreement that’s amiable to the customer and fair … Continue reading TODAY’S CUSTOMERS