TODAY’S CUSTOMERS

Does it ever pay to argue with a customer? I have been doing sales and sales training for 30 plus years and the answer is no. There is always a way to diffuse a situation, offer up a solution to solve an issue or come to an agreement that’s amiable to the customer and fair … Continue reading TODAY’S CUSTOMERS

LOBBIES TAKE CENTER STAGE

For most people, an initial impression when entering a room will form the basis of their entire experience. When walking into a hotel, the lobby sets the tone. One out of every five guests (re: boutique and lodging surveys) say that their decision of coming back to the same hotel is influenced by the opportunity … Continue reading LOBBIES TAKE CENTER STAGE

TRANSPARENCY

I was thinking about these terms transparency, clarity and credibility. Does your consumers even know you or all your products? What do people think today about  certain organizations, company products or services? Do you even know what your own colleagues and peers perceive about you or products or services?  the value? the credibility? How about … Continue reading TRANSPARENCY