When it comes to eating, selecting and producing of food always remember the seasonality of food is reflected of time and place its grown. When we talk about local what does it mean? Does it mean the food comes from a certain region, certain radius from where it’s been served or produced, or it’s in … Continue reading ACTIVE FOODSERVICE


mind issues for consumers Are fired up peppers better than sautéed? Is fried brussels sprouts better than not eating sprouts at all? Is stevia equal to sugar in benefits? Is organic food better for you than conventionally produced food? Is fresh produce better than frozen? Are organic grapes better tasting than conventionally grown grapes? Pesticides residues: Are … Continue reading MIND ISSUES FOR CONSUMERS


Transparency and clarity.  I had heard people say. “This company is responsive and gives great customer service". My interpretation is the customer felt satisfied with the answers and timing of follow up.  However, nothing about the service or product.  So, does that mean great customer service with a mediocre product will win loyal buyers?  Or the … Continue reading MOVING THE NEEDLE IN 2017